Enhancing Curb Appeal and Safety Through Exterior Lighting for Commercial Properties

Poorly lit exterior lighting for your commercial property is a hazard waiting to happen. What if one of your tenants or their visitors were to fall because it was too dark to see properly? Or worse, what if someone nefarious used the shadows to hide, waiting for the perfect time to strike an unsuspecting tenant, visitor, or even you on your way back to your car at the end of a work day? 

Not only does proper exterior lighting make your commercial property exponentially safer for everyone who visits and works there, but it can also enhance your curb appeal, boosting your property’s value and making it far more attractive to potential clients, visitors, and tenants.



TL;DR:

  • Poorly lit exteriors pose a significant safety risk. Proper exterior lighting plays an important role in ensuring everyone’s safety.
  • Exterior lighting can dramatically improve curb appeal. Beyond safety considerations, well-designed lighting transforms your property into a visually appealing masterpiece. 
  • From floodlights illuminating large areas to path lights guiding visitors, each type of exterior lighting serves a specific purpose.
  • Creating a layered effect and using specific design principles can make your property stand out both day and night.
  • Staying updated on lighting trends can help you make informed decisions and keep your property visually appealing and in tune with the times.


How Exterior Lighting Can Enhance Curb Appeal

Exterior lighting is a powerful tool for enhancing curb appeal. It illuminates your property and adds a touch of elegance and sophistication. By strategically placing lights, you can highlight architectural features, showcase landscaping, and create a welcoming and safe atmosphere. Well-designed lighting can make your commercial property stand out from the competition and leave a lasting impression on visitors and tenants alike.

There are so many ways in which exterior lighting can enhance curb appeal. Pathway lights can safely guide visitors to and from your entrance, while accent lights can highlight unique architectural elements or signage. Wall-mounted lights can add a warm and inviting glow to the facade of your building, and landscape lighting can showcase trees, shrubs, and other plantings, creating a visually pleasing environment. By employing different types of lighting fixtures and techniques, you can create a dynamic and visually appealing exterior that will attract attention day and night.



Types of Exterior Lighting for Commercial Properties

When it comes to exterior lighting for your commercial property, there are several options to choose from. Each type of lighting serves a specific purpose and can contribute to the overall curb appeal of your property. 

  • Floodlights: These powerful lights are ideal for lighting up large areas, such as parking lots or building facades. They provide a wide, intense beam of light, ensuring visibility and security.
  • Path Lights: Path lights are perfect for guiding visitors along walkways and driveways. They are typically low-level lights that create a soft and inviting glow.
  • Spotlights: Spotlights are used to highlight specific features, such as architectural details, signage, or trees. They create a focused beam of light, drawing attention to the desired focal points.
  • Wall Sconces: Wall-mounted lights, also known as wall sconces, add a touch of elegance and style to your building’s facade. They can provide both direct and indirect lighting, depending on the design.
  • Landscape Lights: Landscape lights are designed to enhance the beauty of your outdoor space. They can be used to illuminate trees, shrubs, flower beds, and other landscaping features, creating a stunning visual display.

By combining different types of lighting, you can create a layered and dynamic lighting scheme that improves the curb appeal of your commercial property.



Factors to Consider When Choosing Exterior Lighting

Before selecting exterior lighting for your commercial property, there are several factors you need to consider. These will help ensure that you choose the right lighting fixtures that enhance curb appeal, ensure safety, and meet your property’s specific needs.

  1. Consider the architectural style of your building and choose lighting fixtures that complement its design. The lighting should complement the overall aesthetic and create a cohesive look.
  2. Determine the specific functions you want your exterior lighting to serve. Do you need lights for security, wayfinding, or simply aesthetic purposes? Understanding the purpose will help you select the appropriate fixtures.
  3. Opt for energy-efficient lighting options to minimize your environmental impact and reduce energy costs. LED lights are a popular choice for their long lifespan and low energy consumption.
  4. Commercial properties require lighting fixtures that are durable and built to withstand the elements. Look for fixtures that are weather-resistant and made from high-quality materials.
  5. Set a budget for your exterior lighting project and choose fixtures that align with your financial resources. Remember to consider not only the upfront costs but also long-term maintenance and energy expenses.


Design Tips for Maximizing Curb Appeal with Exterior Lighting

Now that you understand the importance of exterior lighting and the different types available, let’s delve into some design tips for maximizing curb appeal with lighting. These tips will help you create a visually stunning and inviting exterior that leaves a lasting impression.

  • Use lighting to accentuate your building’s unique architectural features. Illuminate columns, arches, or intricate details to create a sense of grandeur. 
  • Play with light and shadow to create depth and visual interest. Use a combination of uplighting and downlighting to create contrast and highlight different elements. 
  • Combine different types of lighting fixtures to create a layered effect. Use a mix of floodlights, spotlights, and path lights to create depth and add dimension to your property. 
  • Pay attention to the colour temperature of your lighting. Warm white lights create a cozy and inviting atmosphere, while cool white lights can give a modern and crisp look. 


Lighting Trends in Commercial Real Estate

The world of exterior lighting is constantly evolving, with new trends emerging in commercial real estate. Staying up-to-date with these trends can help you make informed decisions when it comes to enhancing the curb appeal of your property. Here are some lighting trends to consider:

  1. Minimalist Lighting: Clean lines and minimalistic designs are gaining popularity in commercial lighting. Simple and sleek fixtures create a modern and sophisticated look.
  1. Colour-changing Lights: Color-changing lights allow you to create dynamic and eye-catching displays. They can be programmed to change colours based on specific events or holidays, adding a touch of excitement to your property.
  1. Smart Lighting Systems: As mentioned earlier, smart lighting systems are becoming increasingly popular. These systems offer enhanced control and automation, allowing you to customize lighting schedules and settings easily.
  1. Solar-Powered Lights: Solar-powered lights are a sustainable and cost-effective option for commercial properties. They harness energy from the sun, eliminating the need for external power sources and reducing energy consumption.

By incorporating these trends into your exterior lighting design, you can ensure that your commercial property remains visually appealing and on-trend.


Exterior lighting is a powerful tool that can transform your property, making it visually captivating, safe, and inviting to tenants and clients. By understanding the importance of curb appeal, you can create a visually stunning exterior that sets your property apart. Don’t wait until a tragedy happens or your competition overtakes you with their safe and beautiful exteriors. Contact Naco Commercial Property Solutions today to take the first step in enhancing the curb appeal of your commercial property through the art of exterior lighting.

Want more tips and tricks for maintaining your property? Download our free guide, 7 Commercial Property Maintenance Tips to Save You Money, right now!

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